How to Leverage Yelp’s New Advertising Tools to Grow Your Business in 2025
In 2025, Yelp continues to expand its advertising capabilities, making the platform even more effective for both local businesses and national brands. The latest updates help companies attract high‑intent customers, build stronger trust, and track campaign performance with greater precision.
Our agency is a Platinum Yelp Partner and a two‑time Yelp Award winner, and we specialize in helping businesses take full advantage of these tools to maximize growth.
New Yelp Advertising Features You Need to Know
Yelp’s 2024–2025 updates introduced several powerful features that can make a real difference for your business:
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Request a Quote & Leads API
Businesses can now receive service requests directly from Yelp and automatically integrate them with over 800 CRM platforms. This speeds up response time and increases your chances of converting leads into paying customers. -
Yelp Guaranteed, Verified License & Portfolio
Yelp now offers verified licenses, visual portfolios of your work, and the Yelp Guaranteed program with up to $2,500 in coverage. These features significantly increase consumer trust, especially for service businesses and multi‑location brands. -
Spotlight Video Ads, Yelp Audiences & Conversion API
Video ads now appear directly in photo galleries, Yelp Audiences reach extends to audio streaming and CTV, and the new Conversion API delivers accurate ROI measurement—even in a cookie‑less world. -
Smart Selection & AI‑Powered Tools
Yelp’s AI can automatically select the best reviews and images for your ads, generate short TikTok‑style videos from user content, and optimize your listings to stand out in the mobile feed.
How These Updates Benefit Your Business
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Generate higher‑quality leads with Request a Quote and CRM integrations.
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Build credibility and trust with verified licenses, portfolios, and Yelp Guaranteed.
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Increase reach and engagement through video ads and AI‑optimized content.
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Track and measure results with Conversion API and advanced analytics.
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Save time and resources by automating creative selection and lead management.
Why Work with Us
As a Platinum Yelp Partner and two‑time Yelp Award winner, we know exactly how to design and manage campaigns that convert. From setting up your profile and running targeted ads to optimizing creatives with Yelp’s newest AI tools, we help turn your profile views into real revenue.
Ready to Get More Customers from Yelp?
Contact us today for a free Yelp advertising audit. We’ll optimize your profile, manage your campaigns, and show you how to turn Yelp traffic into real‑world growth.